Analysis for The Danish Society of Engineers (IDA):
Proposal for more engaging graduate seminars
The Danish Society of Engineers wanted to understand how they could improve their graduate seminars to get more young students to attend – and ultimately get more people to join the trade union.
PLUS Agency observed a number of graduate seminars and interviewed participants during and after the events.
Based on the analysis, PLUS Agency designed three proposals for a new programme for the graduate seminars.
In a subsequent workshop, the IDA employees responsible for the seminars decided how the new programme should be in the future. We finetuned the programme together and made everything ready for implementation.
